CHALLENGE REGISTRATION CLOSES JANUARY 12TH

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Ready to Get Real Results? Join the Challenge That Actually Works for Your Lifestyle!

Starts Monday, January 13th

Thursday - Saturday
November 28th - 30th at midnight

Monday - Sunday
November 20th - 26th at midnight

Helping women lose body fat without the all or nothing approach. You can feel badass and never otherthink health again with y coaching or free resources

Let me coach you in person!

In-person coaching is a hands-on opportunity where I teach you proper lifting technique, help you feel comfortable in the gym, discuss nutrition, and help you achieve your goals. This is the start of many successful transformations and gym confidence. Plus you get to spend an hour with me!

Let me coach you online!

This is for you if:

  • You’re low on energy, frustrated with your progress, and tired of starting over.
  • You’ve tried diets, workouts, and “just be consistent”—but nothing sticks.
  • You want results that last, and a plan that fits your real life.

Elite Coaching Helps you:

  • Lose 10+ pounds without obsessing over food
  • Gain strength so you can keep up with your life, your kids and your grandkids
  • Feel confident, in control, and actually enjoy your life again

Here's what's included:

  • Personalized workout programming based on your goals, equipment, preferences, and injuries
  •  Nutrition coaching built around your lifestyle—no “one way to eat” BS
  • ​Weekly check-ins and personal accountability from me
  • ​Video feedback, form checks, mindset coaching + nutrition tips
  • Everything delivered in one custom app, complete with voiceover tutorials and daily goals

Let’s build a plan that actually works—and stays.

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I have made great progress with the workouts in the app. I feel stronger and I "look better naked", lol. It takes the guesswork out of making sure I don't neglect any muscle groups, and workouts change just often enough to keep things interesting- gives me time to set a sort of baseline for the exercises and see if I can improve each of them over the cycle.
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The app membership has completely changed my workouts! I love having them pre-planned and I LOVE having the videos to help me with good/bad form  

Ways to work with me

Check out my free coaching downloads!
MOTIVATION GETS YOU STARTED. HABIT KEEPS YOU GOING.
-Jim Rohn
Hey! I’m Allie.
I'm the owner & head coach of The Fitness Life. I’ve been a personal trainer for 10+ years, and I’ve competed in bodybuilding competitions filled with boring meals and zero social life, done hours of cardio, and tried a TON of different fitness programs.
I thought that losing weight and getting fit meant spending hours doing cardio. But I finally gave up. It wasn’t working. Yes, I was technically “thin”, but I was what the industry calls "skinny fat." 
Then I started to do bodybuilding competitions. I wanted to be ripped! My coach put me on a very boring meal plan, told me to lift 6 days a week, do 30 mins of cardio every day, and avoid all food not on my diet list. Meaning, I couldn't eat out. If I went to a restaurant, I took my own food or I didn't eat at all. Which put a quick stop to having any social life.

I thought it was worth it.. at first. Because at first I was good at it. I took home first place trophies. I was ripped. I got down to 9% body fat! 

Until I noticed, competing and being really lean didn't make me any happier. I missed living life!

So I finally gave that up too. I gained weight. I gained body fat. I didn't have any drive to workout.

I was stuck between my two phases of fitness. 

1) Doing a lot of cardio and being skinny fat.
2) Tracking every ounce of food, lifting 6x a week, and having no social life. 

I wanted to be happy
I wanted to be strong.
I wanted to be confident.
I wanted to be fit and have a life!

I decided I had to find middle ground. That’s when THE FITNESS LIFE was born. I coach the balance, feeling better, reaching your goals and doing it in a sustainable manner. No fad diets and no crazy supplements! No giving up what you love to eat! 

Let me show you how fitness is suppose to make you feel. Like a badass!

MY STORY 

Hey! I’m Allie.
I’ve been a personal trainer for 10+ years, and I’ve competed in bodybuilding competitions (complete with asparagus-and-chicken-breast diets for months on end), done hours of cardio, and tried a TON of different fitness programs.
For a long time, I thought the same as you - that losing weight and getting fit meant cutting out carbs and sugar, looking longingly at the dessert menu when I got together with friends or went to parties, spending hours on working out every week, and basically turning myself into a nervous, calorie-counting wreck!

But I finally gave up. It wasn’t working. Yes, I was technically “thin”, but I wasn’t healthy. I didn’t have energy, I had to keep stopping in the middle of my workouts, my skin wasn’t glowing and my hair and nails were weak - and that was when I put my stake in the ground. I was DONE feeling like a basket case just so I could win a trophy on stage and feel like I’ve made it!

That’s why THE FITNESS LIFE - is about balance, feeling better, reaching your goals and doing it in a sustainable manner. No fad diets and no crazy supplements! Let me show you how fitness is suppose to make you feel. Like a badass!

HERE’S WHAT MY COMMUNITY IS SAYING

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Professional, trustworthy, kindness and knowledge
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Allie’s coaching style and commitment is what keeps me a TFL client. I listen to her and do the work I definitely see results, she has a TON of knowledge
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I love how Allie introduces new exercises and is great at modifying exercises for those that need it due to recovering from a injury or ability. She always wants to know how you are feeling mentally and physically and always offers advice on how to manage muscle fatigue and nutrition! Love the monthly nutrition information Allie puts together! 
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I just did 22 wo(man) pushups with that walk out plank exercise thingy!!!!!! I would have NEVER been able to do that before I started this! Thanks for sharing your knowledge and encouragement. :)
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Allie answered my questions, treat me like a real person and hear my wants/goals. The workouts have great instructional videos; trainers give great motivation and ideas 
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Feeling SO much more energy. I used to want to nap daily while my little one napped, especially on evenings I worked until 11:30pm. But now I’m up and going all day and feel AMAZING. I haven’t napped once since starting this challenge. 
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I feel comfortable and have confidence in Allie. I like her personality and have gotten results. She is knowledgeable. I feel very supported. 
TESTIMONIAL
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JOHN AWESOME
Acme, Co.

RESULTS DRIVEN

 Ready to stop starting over every Monday?

The Fitness Life Corporation Est. 2015. Kuna, Idaho 83634
Heart Rate Tracker
Easiest way to motivate your activity. Accountability with Myzone!
Myzone SWITCH - Allows you to switch between wrist, arm and chest with ease.

Tracks your physical activity so you can earn Myzone Effort Points (MEPs) in the gym, outdoors and when you swim.

Allows heart rate training to improve cardiovascular health.

Instantly tells you which zone you’re in when worn on the wrist, thanks to the flashing indicator light.

Built-in memory so that you can work out phone-free.
Shows live workout stats that you can view via the app, on your smartwatch or on the screen in your gym.

Logs every workout online so you can engage your community and make every effort count.

Connects with your favorite cardio machines.

Let’s you see your heart rate on screen with MZ-Remote and MZ-Remote+

Sets monthly physical activity goals recommended by the World Health Organization that maintains positive lifestyle change for the long term.
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